Getting Started

Welcome to XC AI Content Automation (Scribe) -- an AI-powered platform that helps e-commerce teams generate optimized product descriptions at scale. Upload your product catalog, configure an AI model to match your brand voice, and sync polished content directly back to your store.

Prerequisites

Before you begin, make sure you have:

• An active account. If you don't have one yet, ask your organization admin to invite you.
• Logged in to the Scribe dashboard at your organization's URL.

Quick Workflow Walkthrough

The end-to-end process follows six steps: connect a store, create a project, upload data, configure AI settings, generate content, and sync the results back to your store.

1. Connect Your Store

Navigate to Store Connections and click Add Connection. Select your e-commerce platform -- Shopify, WooCommerce, or Magento 2 -- then enter the required credentials (API key, store URL, etc.). Click Test Connection to verify that Scribe can communicate with your store before saving.

2. Create a Project

Go to Projects and click New Project. Give the project a descriptive name and select the e-commerce platform it will target. A project acts as a workspace that groups your product data, AI configuration, and generated content together.

3. Upload Product Data

Open your project and navigate to the Data Sources tab. Upload a CSV or XML file that contains your product catalog -- typically including fields like product name, SKU, current description, attributes, and pricing. Scribe automatically detects which columns map to which product fields, supporting column headers in over 15 languages. If detection is confident, the import proceeds immediately. If any mapping is uncertain, a column mapping dialog appears so you can review and adjust before importing.

4. Configure AI Settings

Within the project, open the AI Settings panel. Choose your preferred AI provider (Anthropic, DeepSeek, or Google), select a model, and set the output language and tone of voice. You can also add custom instructions -- for example, brand guidelines or keywords to include -- to fine-tune how the AI writes your descriptions.

5. Generate Content

Click Generate to start the content creation run. The AI will produce optimized descriptions for each product in your dataset. Once generation is complete, review each item individually: approve descriptions that are ready to publish, or reject any that need improvement. Rejected items can be regenerated with adjusted instructions until you are satisfied with the results.

6. Sync to Store

Select the approved items you want to publish and click Sync. Scribe pushes the finalized content to your connected store, updating the corresponding product listings automatically. You can check the sync status on the project dashboard to confirm that every item was updated successfully.

What's Next?

Now that you know the basic workflow, explore these guides to go deeper:

• Store Connections -- Detailed setup instructions for Shopify, WooCommerce, and Magento 2.
• Managing Projects -- How to organize, archive, and collaborate on projects.
• Data Sources and Import -- Supported file formats, field mapping, and troubleshooting imports.
• AI Settings and Prompt Configuration -- Choosing the right model, writing effective custom instructions, and controlling output quality.
• Review and Approval Workflow -- Tips for efficient content review, bulk actions, and version history.
• Syncing Content to Your Store -- Scheduling syncs, handling conflicts, and verifying published content.
• Billing and XCT Tokens -- Understanding token-based billing, checking your balance, and managing usage.
• Blog Posts -- Creating AI-generated blog articles, editing with the rich text editor, managing images, and publishing to WordPress.